In the world of gastronomy, there are culinary artists who create not just exquisite dishes but also inspire and educate future generations of chefs. Chef Nayeem Ashraf, the CEO of SHINEE, is one such luminary whose journey from Canada to Malaysia, and finally back to Bangladesh, has left a significant mark on the culinary landscape. A Global Culinary Odyssey Nayeem Ashraf’s culinary odyssey began with a Bachelor’s in Business Administration from Seneca College, Canada. During his time there, he spent seven years perfecting his craft in the vibrant culinary scene of Toronto. Ashraf’s experiences included stints at notable establishments like Ciao Wine Bar, an Italian restaurant under the Liberty Group, and Springrolls, a Thai culinary gem. His experience managing two outlets of Freshii, a Canadian fast-casual franchise, provided him with invaluable insights into the restaurant industry.
A Taste of Excellence at Le Cordon Bleu Driven by a passion for culinary arts, Nayeem Ashraf decided to take his skills to the next level by enrolling in Le Cordon Bleu, Malaysia. This prestigious culinary institute is known for producing some of the world’s finest chefs. Ashraf’s dedication and hard work paid off, and he honed his culinary talents to perfection during his time there. Nobu Kuala Lumpur: A Culinary Epiphany Ashraf’s journey led him to the acclaimed Nobu Kuala Lumpur, where he had the privilege of working at one of the world’s most renowned Japanese-Peruvian fusion restaurants. The experience at Nobu exposed him to the highest standards of excellence and creativity in the culinary world. It was during his time at Nobu that he developed a profound appreciation for the art of fusion cuisine. Head Chef of Umai and Shera Radhuni Returning to Bangladesh, Chef Nayeem took the helm as the head chef of Umai, a Japanese restaurant. His dedication to authenticity and innovation quickly garnered attention and acclaim. Under his guidance, Umai became a hotspot for Japanese cuisine enthusiasts, reflecting his ability to blend tradition and modernity. Additionally, Chef Nayeem Ashraf brought his culinary expertise to a broader audience by becoming a judge on the popular cooking reality show, Shera Radhuni. This role not only showcased his knowledge and passion for culinary arts but also made him a household name in Bangladesh.
The Birth of SHINEE: A Vision Realized
Today, Chef Nayeem Ashraf stands as the CEO of SHINEE, a culinary institute that embodies his unwavering commitment to culinary education. His vision for SHINEE is both simple and profound: to nurture and empower the next generation of chefs. At SHINEE, students not only learn the art of cooking but also discover the nuances of culinary management, gaining a well-rounded understanding of the restaurant industry.
Perhaps the most remarkable aspect of Chef Nayeem Ashraf’s journey is his role as a teacher. In SHINEE, he imparts his knowledge, experience, and the ethos of culinary artistry to aspiring chefs. His goal is to create educated chefs who share his passion and have the skills to thrive in the demanding world of the culinary arts. Conclusion Chef Nayeem Ashraf’s culinary journey is a testament to the power of dedication and a love for the art of cooking. From his humble beginnings in Canada to his stints at some of the world’s most prestigious culinary establishments, Ashraf’s passion and determination have led him to where he is today. His impact on the culinary world is profound, both as a chef and as an educator at SHINEE. Through his culinary institute, he is nurturing the talents of future chefs, ensuring that the art of cooking continues to flourish in the hands of skilled and passionate individuals. Chef Nayeem Ashraf’s journey is an inspiration to all who share his love for food and the culinary arts.